Research丨Large and medium-sized shopping center design research

China's current urbanization is developing rapidly. After the first-tier cities, some second- and third-tier cities have also seen large-scale shopping malls or commercial complexes. Nowadays, people pay more and more attention to shopping while enjoying leisure, entertainment and other activities. This concept of leisure and entertainment is getting more and more attention in China, and themed shopping malls are beginning to appear. This study mainly explores the skills and experience of large- and medium-sized comprehensive commercial shopping centers from pre-planning, scale positioning, and architectural design.

Reading Text2017-08-02

Research丨Courtyard product design research

Siheyuan, also known as Sihefang, is a traditional courtyard-style building of the Chinese Han nationality. Its pattern is that a courtyard has houses on all sides, and the courtyard is surrounded by four sides, hence the name Siheyuan. The courtyard house is closed by a house with a door in front of the courtyard. If the word "mouth" is called a courtyard, the "day" is called the second courtyard; the "eye" is called the three courtyard. Siheyuan has a history of at least 3,000 years and is available in various types throughout China, including Beijing Siheyuan.

Reading Text2017-08-02

Research丨Modern and elegant facade style study

The trend of modern and elegant style in real estate development reflects the return of a modern residential value and has gradually become an increasingly powerful mainstream demand, so the special study of modern and elegant style is just the right time.
In the past 20 years, the vigorous real estate movement in the Chinese market has been the leading force for improving people's livelihood and improving the environment. On the one hand, the material aspects such as planning, apartment type and technical facilities have been greatly improved. On the other hand, the emotional and humanistic atmosphere conveyed by the facades and landscape scenes of real estate projects conform to the spiritual needs of people's living and become an important promoter of real estate marketing. It can be seen that the real estate style has been simulated from the "Wan Guo Expo" mode, the exotic carousel to the historical case of ancient architecture. After the market became more rational and the consumer psychology became more mature, the vanity consumption mentality of “living in other places” gradually shifted to the self-confidence attitude of “living in the present”. More and more people are more confident in the current environment, life and times, and they want to live in modern and elegant buildings that are both modern and human.

Reading Text2017-08-02

Research丨CUBE small area villa study

The rise of small-scale villas


Market demand:
The product types are divided into urban residential and tourism and holiday products in the urban-rural integration department.
Product features: high volume rate, high gift, the total price is not high.
Small-area villas are often used in the following forms: townhouses, courtyards, and small single-family buildings.

Reading Text2017-08-02

[Cube works] Hengbang Building: Modern office building style

The project is located in the axis of the two major cities of Shenzhen, the center of the axis of “Smart Square – Xiangnian Square – Shen Guotou Square” and the axis of “High-tech Park-OCT-Futian CBD”. The plot planning is to promote the urban space continuity of the central axis. Stretching plays an important role. As another city skyscraper project, it is required to meet high quality, identifiable and multi-space, and establish a respectful and consistent relationship with the surrounding high-level buildings to jointly demonstrate the modern urban style of Shenzhen. Just like all the first-class office buildings in the world, the overall design of Hengbang Building is simple and straightforward, recognizable and adaptable to the surrounding environment, demonstrating the design style of modern office buildings.

Reading Text2017-08-02

[Cube works] The university in our hearts should be like this one. Sun Yat-sen University, Shenzhen Construction Project Master Plan and Phase I Engineering Design (II tender stage)

Sun Yat-sen University Shenzhen Campus is one of the main campuses of Zhongshan University, a comprehensive key university directly under the Ministry of Education. It has medical and engineering as its main characteristics, and has comprehensive academic advantages, and will be built into a world-class university campus.
Project Location: Guangming New District, Shenzhen
Project Regulations: 1,508,200² (Phase I)
Design phase: proposal bidding

Reading Text2017-07-18

[Cube works] define the future urban residential complex - the cube has something to say

Kangqiaojiacheng
Location: Shenzhen, Guangdong
Scale: 260,000 square meters
Design phase: proposal bidding
The project is located in the Shenzhen OCT area of the famous luxury residential area in Shenzhen and the headquarters of OCT Group. It is jointly developed by OCT Group and Konka Electronics. The land area is 3.72, the total construction area is about 260,000, and the plot ratio is 6.98. Here we boldly tried and completed two cutting-edge design concepts: "fashion. Alternative urban theme park" and "cloud. The future of the peak apartment", trying to create a living, office, shopping, leisure, China The first creation - the new Wenchuang theme drive. The combination of technology and creativity.

Reading Text2017-07-18