Excellent long flowing water
Place

South China,Dongguan Guangdong

Time

2015

Scale

278000m²

Stage

Programme winning, programme deepening

Type

Business + office, integrated functions, residential

The project is located at the junction of Dongguan Guancheng District and Dongcheng District. It was developed by the Excellence Group and has a land area of 67,000㎡. The plot ratio is 3.35 and the total construction area is about 278,000㎡. The property type includes high-rise residential buildings, commercial buildings, apartments and office buildings. Wait. The project is positioned as a “new regional center”, which will become an all-around regional living center that affects the whole city of Dongguan.

City deck
In combination with the requirements for urban space in the statutory plans, we propose the design concept of “city deck”, which creates a rich image of urban space through the design method of layering out. The multi-level green retreat provides plenty of outdoor space to create a sense of life in a vertical forest for urban people in the reinforced concrete jungle.
Open commercial block (open block)
The case is located in a regional community-based business, designed in the form of an open block to solve the "last mile" problem for the project and surrounding residents. Focusing on the business styles of young people's preferences, ways of thinking, and life concepts, we will create a new bright spot for consumption in Dongguan and shape the regional new life center.
Maximize product value
The size of the apartment in this project is relatively large. In order to improve the market competitiveness of apartment-type products, we have designed a kitchen with a gas-passing type, which greatly improves the homeness of apartment products. Taking advantage of the 4.5-meter height of the apartment, the latter can be transformed into two upper and lower layers to maximize product value.
On the second floor of the apartment, we can use the standard of 6 meters high. We designed the innovative Shangshu products, and later transformed them into two complete layers, creating a marketing highlight of "buy one layer to send one layer".
Industrial wind spirit fortress
This project belongs to the historical protection zone. In order to reflect the typical characteristics of the Dongguan Industrial Park in the early stage of reform and opening up, the historical memory I survived. We put forward the concept of "spiritual fortress". The planning uses the division form of the grid network, and sets up an open space of 2,000 square meters. Combined with the landscape design, the landscape pieces with the characteristics and connotations of the historical sections are displayed, showing the continuation and recall of the historical features.
Refined residential design
The project has a small volume of housing, and it adopts a publicly-built façade to form a unified modern style with apartments and office façades to create a high-end project image. Fully excavate the value of the single-family product, and carry out the humanized fine design of each detail.

Design Construction Built Video





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